Why Is Eco Fashion, Fashion With a Conscience?

Eco fashion is often believed to be plain, earthy and unattractive. Nothing could be further from the truth as very talented designers are working with innovative materials to create some great and trendy clothes.

What makes eco fashion different from conventional clothes is not their style but the fabrics it uses and the way it is manufactured. In a world of fast, cheap and disposable clothes, eco fashion brings us clothing made from eco textiles under fair trading practices.

Eco Textiles

Eco fashion uses eco textiles such as organic cotton or bamboo. Those fibres are kinder to the environment as they are grown without pesticides and insecticides.

Organic Cotton – Often known as the natural fibre, conventional cotton uses around 9% of the world’s agrochemical pesticides, about 20% of the world’s insecticides and 8% of the world’s chemical fertilizers.

This is because cotton flowers are very prone to attacks from insects which has led conventional cotton growers to using those very high levels of chemicals as well as using GM cotton seeds.

A typical conventional cotton t-shirt uses about 150 grams of acutely toxic pesticides and insecticides.

The high levels of chemicals have disastrous effects on farmers health (such as cancer) and pollute the environment while affecting biodiversity. Chemicals can also enter the food chain as cotton bi-products such as cotton seed oil are used in many processed food.

Organic Cotton is grown without the use of pesticides and insecticides that plagued conventional cotton production.

While yields of organic cotton are generally lower than conventional cotton, organic cotton farmers do not have to buy expensive chemicals or GM crops.

Organic farming helps preserve biodiversity while sustaining a healthy environment for humans.

Bamboo – Bamboo fabric has become increasingly popular over the past decade.

Sustainable and versatile, bamboo is the fastest growing plant on earth and requires no pesticides or fertilizers. It requires little water and can grow in many different climates and terrains.

Bamboo fabric is incredibly soft and has a natural breathability keeps you comfortable and dry for longer. It is also highly absorbent (making it the perfect fabric for bath products such as towel and bathmats). Highly breathable with great thermo control properties it is ideal for sportswear.

Eco fashion is a great choice for people with sensitive skins as eco textiles tend to benefit people with sensitive skins such as babies, children, people prone to allergies, eczema and psoriasis.

Upcycled Fabrics -Eco fashion also uses upcycled materials such as wood, plastics or leftover fabrics to transform waste into clothes. By minimising waste, upycled fabrics have a lesser impact on the environment.

Tencel and Lenpur fabrics are made from wood. The wood pulp is turn into cellulose and then onto a soft and silky fibre. Tencel and Lenpur can be used on their on or blended with other fabrics.

Plastic Bottles can be recycled into fleece material which tends to be soft, lightweight, warm and comfortable.

Fabrics leftovers are also used to create new clothes and minimize waste

Fairer Manufacturing

But eco fashion does not only benefit the environment and our health. With fair trading practices it enables disadvantaged communities to earn a decent living far away from sweatshops that plagues conventional fashion. Different schemes/certifications exist around the world to ensure a fairer deal and that no child labour is used.

Two-thirds of this cotton is produced in the developing world where it is often subsidised creating unfair trading conditions. World prices on cotton are unstable and falling prices affect poorer farmers who strive to survive.

The Fairtrade Foundation provides a certification for cotton which support the world’s poorest cotton farmers ensuring they have been paid a fair price for their crop. It is not the finished fabric or item of clothing but cotton itself which is Fairtrade certified. Others such as Transfair certify both ends of the supply chain: farms and factories.

Eco fashion is fashion with a conscience. So if you care about the environment, fair trade and animal rights, then it is time to become an eco fashion victim.

Do You Know About the French Fashion Designer – Emmanuel Ungaro?

Emmanuel Ungaro is one of the most celebrated fashion designers. He is also specialized in the making if wedding outfits. Most of his latest compilations were opened at the Paris Fashion fair this year. Apart from wedding outfits, there are so many other types of outfits for various occasions among his designs.

The wedding outfit is always given utmost and paramount importance by the woman. This is for the simple reason that this is what she thinks of most on her wedding day. Remember that it is the wish of every young girl to get married some day. And when that day comes, all her thoughts are centered on how that day is going to look like. Most young girls will always wish that so many good fortunes should be showered on them on their wedding day. If this is your wish, one of the greatest things you can imagine is to desire to put on a wedding outfit designed by Emmanuel Ungaro. Who is Emmanuel Ungaro? Born in France precisely in Aix-en-Provence, Emmanuel Ungaro is seventy five years old. You can hardly talk of any modern French designer without referring to his name. In fact, there is just everything about every wedding outfit that you can ever think of in is works. Apart from solely making wedding outfits, he carefully does the combination of every other ornament related to the wedding outfit. What he puts into his designing just makes the bride look like an angel.

Apart from being at the center stage of modern designing, he is also among the ambassadors of Haute Couture, a wonderful blend linking fine art, modernity and technique. All these are simply a representation of what the modern society should look like. Remember that Haute Couture is a French way of art which is calculated to fit into the demands of the client. What should be noted about Emmanuel Ungaro is that he also does all the flowery designs and fittings that always match with the wedding outfit. He is also specially recognized for his ability to match flowers that reflect today and even centuries behind, all with the aim of making the best out of your wedding.

If you really want to look sovereign, then you should consider nothing more than the designs of Emmanuel Ungaro. Remember that all what you should be in search of is something that will set you apart from any other bride. There is an assortment of designs that you can choose from. Every design is simply there to make the difference. What is important is that every wedding outfit is made in such a way to first of all meet the taste of the bride and secondly, to match with her physical features. What a wonderful way to set you apart from any common wedding outfit.

There is no denying in that one of the most memorable days in the life of every woman is her wedding day. Emmanuel Ungaro can make that day even more than memorable by choosing the best combination that will be admired by every onlooker. Remember that he is also a lover of colors and flowers, which are some of the features of Provence. As a bride, you should know that all eyes will be on you and the right way to make those eyes remain glued on you is to go in for any of Emmanuel Ungaro’s wedding outfits.

Ethical Jewellery – How Fair Trade Became Fashionable

Fair trade or ethical jewellery is one of those buzz terms you hear cropping up all over the place these days. London Fashion Week now has a special feature dedicated to ethical fashion design, while Milan has also introduced an ethical show that will feature the latest in fair trade jewellery.

Ethical Fashion describes design and production practices that are governed by a code of conduct covering a range of issues, including working conditions, exploitation, fair trade, sustainable production, the environment, and animal welfare.

Traditionally, these issues were the preserve of the flower power generation. So how did fair trade jewellery enter the mainstream and become fashionable?

– Firstly, greater consumer knowledge has been driving demand for ethically-sourced products. Globalisation has made the world a smaller place, and it’s now much easier to read on the web about how workers are treated in far-off countries and where environmental damage is caused by polluting industries. As awareness has grown, so has demand for ethical jewellery products.

– Fair trade jewellery designers have become more responsive to fashion trends, and in parallel, more professional designers are getting involved in ethical fashion. That has helped raise the quality bar across the ethical jewellery movement, meaning that you can now find jewellery that’s stylish, beautiful, fashionable, design-led…and ethical too. This creates a win-win situation for customers, who get great jewellery that’s also a good deal for the planet and producers.

– Thirdly, rising levels of worry about the environment and our impact on the planet has made being eco-friendly a more mainstream concern, and sparked questions about what we as individuals can do to limit our environmental impact and act more responsibly to help safeguard our environment. This has influenced shopping habits, as consumers think before spending.

– The low costs and disposable nature of much high street fashion means that many thousands of items of clothing and accessories are destined for incinerators or landfill sites. According to Waste Online, the UK alone throws away 1 million tonnes of clothing every year – that’s a lot of waste. The ethical jewellery movement has tapped into the zeitgeist by aiming to produce quality accessories that won’t fall apart after a few months.

– Finally, as fair trade or ethical jewellery brands play a larger role in the market, so the public appetite for this type of conscious consumerism grows, and so the mainstream fashion industry is forced to mend its ways. This virtuous circle of ethical fashion is helping thousands of workers and creating equitable trading relations that span the world.

While fair trade jewellery is now firmly on the fashion radar, it should be stressed that the ethical fashion movement isn’t just a passing fad, and will continue to grow and evolve in the future.