5 Must Have Shopping Apps

There’s no excuse for ever giving the wrong gift again with so much technology at your fingertips. Apps abound with information on a plethora of items from all over the internet and wether it’s for friends or family… or just a gift for yourself, you needn’t get lost again. We’ve come up with a selection of five organisation, time saving and big ideas shopping apps that may also go easy on the pocket.

1. Wanelo Shopping by Wanelo, Inc

Named from the abbreviated ‘Want, Need, Love’ Wanelo is a good-looking app that helps you find all that is beautiful in the world. One of the greatest features of this app is the ability to follow stores and other people so you can gain inspiration from their likes and posts presented in a customised feed. This is a great way of uncovering unique and wonderful items posted from the millions of users across the globe.

Check out some of the new features on this app including the ability to filter search results by price and category and also see if anything you’ve been watching has dropped in price. Beware as it’s addictive.

2. The Hunt – Style & Shopping Advice by ShopTAP Inc

Ever see something online but can’t find the store where you buy it or maybe there’s a look that you like and you want to know where to buy the pieces? This app offers the solution through style advice and help from users through photo sharing. Simply ‘start the hunt’ by posting a photo of the look or item you are after and users will reply with pictures of items that follow the same theme.

Rated No 1 Best New Lifestyle App by Apple this app allows users to find lots of different styles of fashion and follow trend setters for the most fashion forward seasonal looks.

3. Etsy by Etsy, Inc

The coolest thing about Etsy is accessibility to hand crafted items from around the world. If you like to avoid buying mainstream items that everybody has then Etsy is the place for you. From homewares to jewellery to pet wear, Etsy has it all and often in a uniquely fashioned way that you just won’t see anywhere else.

With 800,000 sellers around the world you’re sure to find that perfect gift here and can be rest assured that there will be no double ups when you give it!

4. Scoopon by Scoopon Pty Ltd

Australia’s most popular group buying site offers massive savings on services that are all local to where you live. The unique experiences on offer include pamper packages and luxurious dinners out at restaurants at heavily discounted prices.

Every day at noon, you’ll be sent exclusive deals directly to your phone. Pick up an exciting adventure experience for a great gift to be shared with someone special. And with super reasonable prices you can look like you’ve spent a fortune when you’ve actually saved one instead.

5. Gift Plan by Airsource

There’s nothing worse than forgetting a birthday and really not having a clue what to get. With an app like Gift Plan you can get organised by importing occasions like birthdays from Facebook and your own contacts. One of the highlights of this app is making profiles of the people on your gift list. With a profile you can add photos of family and friends you buy for as well as their clothing size and personal taste.

Ever have one of those moments when you’re with someone and they mention something they would just love to have? This app allows you to add this to their profile page or jot it down as an idea. You can add ideas to different occasions under their profile like Christmas and birthday’s as well as prices and brands.

Commercial Agents – 3 Ways to Bring Buyers to Your Commercial Property

The time on market for your commercial property can be lengthy today unless you understand exactly who you are marketing the property to and what that target audience is actually looking for by way of property type, age, improvements, location, and price.

In simple terms, you need to attract more enquiry from every marketing campaign. That’s what good real estate agents do; it is not a matter of list a property and hope today. Every property today has to be correctly listed and comprehensively promoted. The experience of the agent or salesperson is now more important than ever before.

So, attracting buyers today can be a bit tricky. Defining the target market will help you when it comes to selling every commercial or retail property. When you as the agent set the target market, you then know what needs to be said in the advertisements and on the internet.

The 3 best ways to bring in more buyers to your commercial property are:

  1. Internet listing is the best way to get the message of the property to many people. It is also highly cost effective. When you draft the advertisements, have due regard to the keywords that people use when searching properties on the internet. You can get these keywords from a keyword search on the larger search engines. Every property advert should feature a mixture of dot points of features, and narrative of explanation. A photo of the property will attract more enquiry, so ensure that the images you use are of high quality and have been taken at the right angles.
  2. Signage on the property will be high on the priority of every property promotion. Given that most properties are purchased by local investors or business owners, the signboard gets the message out quickly and effectively. Ensure that the signboard is placed on the property in a position that everyone passing the property can see. Get a special signboard on the property that lists the detail of the improvements and the methods of sale. Make it easy for people to contact you from the signboard by including a mobile phone number for afterhours contact. Always put your name on the sign so that people see you as the local property expert.
  3. Face to face meetings and direct calling of people on your database will be of high value to the quality of the enquiry you create. Today the database of agents is fast becoming the source of the best deals and the quickest property inspections. When you list a property, go straight to the database and find the people that are looking for that property type. To maintain the database, every property campaign and all the enquiries made should be tracked and captured in the database for later use or creation of inspections.

Even though most agents will say that the property market is tough and slow today, the reality is that many agents do not do enough work on their listings to find the buyers and get the inspections under way. When you have just listed a property to sell or lease, that should be the start of the hard work, and not the end of the matter.

Commercial Agents – Tips to Increase the Sales of Commercial Property Today

When it comes to the sale of any commercial property today, there is plenty of competition to contend with. In most cities and towns, there are many good properties listed and being actively marketed. The biggest frustration in selling commercial property today is in finding the right buyers who can act with appropriate finance. In simple terms there are fewer buyers around; the experience and expertise of the real estate agent is more important than ever before in the sale process.

From the outset of the property marketing campaign, the specific target market should be the focus. All of the advertising should be written with a view to the targeted buyer. Clarity is important here.

All of the advertising for the property should be structured around the target and what they are looking for today; the advertisements, promotional material, Internet listings, and direct mail campaigns should all be similarly structured.

To understand this target market ask yourself these questions.

  • Where is the buyer for the property coming from?
  • What is the buyer looking for in selecting a property?
  • How much can they spend and on what terms?
  • What are the real features of the property that the advertising should be built around?
  • What is the best time of year to attract a buyer to the property?
  • What is the best method of sale that will attract the buyer to enquire and then to purchase?
  • What are the negative issues relating to the property that should be addressed prior to the campaign commencing?
  • What are the comparable properties nearby that frustrate the marketing process?

So these questions are critical to the property promotion strategy. The buyers in today’s property market are selective and fickle. There are fewer buyers around and negotiations take longer. That being said, the experience and skills of the real estate agent in the promotion, inspection, and closing of a property transaction is now more important than ever before. Knowledge and practice will help the process.

Every marketing campaign has to address the target market and promote the individual property. The days of generic marketing are gone. Specific target marketing with dedicated advertising that really encourages enquiry should be the main focus of every campaign.

The best ways to increase the levels of enquiry in every commercial property campaign include the following:

  1. The buyers of commercial property typically come from the local area. This means that your campaign should be directed to the local property owners and the local business owners. To achieve this focus, it is best to direct mail and telephone the owners and the businesses that own or occupy local property. Every piece of direct mail should be followed up to optimise the enquiry and the information.
  2. When any property comes on the market, within the first 24 hours ensure that flyers and information brochures are personally delivered to the neighboring properties and businesses within a radius of 500 metres.
  3. Place a prominent signboard on the property at the start of the campaign. This is perhaps the best and most cost efficient way of promoting any property. If possible ensure that the signboard has specifically been created with property information and sale details.
  4. When you draft your advertisements for the property promotion, use the keywords that apply today to the property type and location. These keywords will help the Internet Marketing and Internet listing. You can research the keywords from the larger search engines on the Internet. These keywords will be the words that the buyers of property are entering into the search engines when looking for properties to purchase.
  5. When the promotion of property commences, make personal contact with the database within your office. This means telephone calls and meetings with the appropriate people. The information and leads that you gather from the campaign will be helpful in other property promotions at a later time. All the information should be entered into your database.
  6. E-mail marketing will be a useful tool for every property promotion. Most agents are selectively sending out e-mail marketing each week. Any property promotion can be merged into this process.
  7. To sell a property today, the best method of sale should be selected. That will be the method that buyers respond to and act within. Do not choose a method of sale that can frustrate the potential purchasers. The
  8. Vendor paid marketing remains the normal and sensible alternative in every marketing campaign. Any serious property vendor will commit marketing funds to the promotion of their own property. Always ask for vendor paid advertising to comprehensively cover the target market.
  9. Create an inspection process and strategy that covers the property and its features. Understand exactly how you will take people to and around the property. Identify the right things to talk about with buyers, and get market information to support your presentations or inspections.

Even in this tougher property environment, good properties will sell. It is a matter of the agency working hard to locate the buyers and then promote the property effectively. This is a personal process when it comes to each and every property.

Open listings are generally a waste of time today as they always take longer to sell. Every serious vendor that needs to sell their property should commit to an exclusive listing and marketing campaign with one specialist commercial agency for a period of at least three or four months. If the property is unique then that time line will be longer.